Saturday, April 26, 2014

Tofino's iconic Sobo restaurant launches The Sobo Cookbook

 SHARING RECIPES AND STORIES FROM THE END OF THE CANADIAN ROAD

TOFINO, BRITISH COLUMBIA - From the award-winning destination restaurant at the end of the Canadian road, on May 12 SoBo will be launching its first collection of recipes celebrating the best in West Coast cuisine. With stunning full-color photography, the much-anticipated SoBo Cookbook is a beautiful tribute to the entrancing town of Tofino.

SoBo (Sophisticated Bohemian) started out in 2003 by Lisa and Artie Ahier as a purple food truck in the parking lot behind a surf shop, long before food trucks were cool. Despite its remoteness, it attracted rave reviews from guests from around the world.

In its first six months of operation, Air Canada’s enRoute magazine named it one of Canada’s top ten new restaurants. SoBo has since become a destination restaurant, moving from the truck into its current location today. Chef Lisa Ahier and her team are always on hand to offer a warm and friendly greeting to the many visitors that have made the pilgrimage to the West Coast of Vancouver Island just to taste her cooking.

The restaurant's menu celebrates locally-sourced, seasonally-inspired ingredients from family-owned producers. From blueberry farmers Cathy and Kerry McDonald in Port Alberni, to Lyle Young of Island Farmhouse Poultry in Cowichan Bay, the book not only connects readers with SoBo’s well-loved recipes, but also shares Lisa’s respect for this close circle of friends that have helped to make SoBo what it is today.

The SoBo Cookbook includes over 100 of the restaurant's all-time favourite recipes-- recipes that have fed surfers, hungry locals, curious visitors and die-hard foodies alike.  The dishes are globally inspired with Asian influences, and including homage to Ahier’s Texan roots.

The recipes along with the incredible photography will inspire readers to kick their breakfasts up a notch with dishes like Florentine Breakfast Pizza and Spot Prawn Bennies, and to dine like a Tofino local on SoBo Ceviche and Sweet Pea Risotto Cakes.

Backed by the Vancouver Island Range and facing the open Pacific Ocean, Tofino represents the rich natural and cultural heritage of Canada’s West Coast. Its cool and wet maritime climate produces an abundance of life in the water and on land. Renowned for year-round fun ranging from fishing and whale-watching to hiking and beachcombing, Tofino’s wise, old-growth forests and the relentless surf keeps visitors returning year after year.

Lisa and Artie along with their children Barkley and Ella are proud to call Tofino their home, and where they continue to realize their dream of pursuing the craft they love surrounded by the wilderness and the teeming wildlife of this welcoming community.

To celebrate the launch of the SoBo cookbook in Tofino on May 12, SoBo will kick things off with a Wine Reception from 4:00 – 6:00 pm. Tickets are $45 per person and include a cookbook. Later that evening, SoBo will be serving an exclusive 65-seat dinner featuring recipes from the new cookbook. The evening will include dinner and a cookbook for $110 per person, or $170 per person with wine pairings. Tickets and reservations are available by calling the restaurant directly at (250) 725-2341.

The SoBo Cookbook priced at $29.95 published by Appetite by Random House and is available starting May 12, 2014 in bookstores throughout North America and online at www.chapters.indigo.ca or www.amazon.ca.

About Sobo:
Located in the breathtaking town of Tofino, British Columbia, the award-winning SoBo is an unassuming restaurant that celebrates the best in West Coast cuisine. Run by Chef Lisa Ahier and her husband Artie, SoBo is a reflection of their passion for slow food, organic farming, local sourcing and multiethnic influences. For more information, visit www.SoBo.ca 

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