WESTIN HOTELS HITS THE ROAD THIS SUMMER WITH ROCK ‘N’ ROLL MARATHON SERIES PARTNERSHIP
Seven Markets including Las Vegas and Los Angeles
Dream Job Alert - Westin is Calling All Marathoners to Apply for its First-Ever Resident Running Expert
STAMFORD, Conn. – Reaffirming
its commitment to guests’ health and wellness, Westin Hotels &
Resorts has announced a preferred partnership with the Rock ‘n’ Roll
Marathon Series – the leading series of entertainment themed
road-running events – to offer a collection of premier marathon packages
designed to give running enthusiasts a leg up on the competition.
Through this partnership, race participants can book a personalized, VIP
marathon experience in key markets across North America. From pre-race
pasta dinners and group warm-up runs to VIP race bib pick up and access
to Westin’s on-site recovery tent the new offering was designed to
provide runners with the ultimate race experience.
Are you an avid
runner and love to travel? Westin also announced a nationwide search
for the brand’s resident running expert, who will serve as the on-site
running concierge for Westin guests participating in Rock ‘n’ Roll
races, provide marathon training tips and more.
“Westin
is deeply committed to its evolving fitness programming designed to
make living a healthy lifestyle convenient for our guests,” said Brian
Povinelli, Global Brand Leader for Westin Hotels & Resorts. “We are
excited to partner with Rock ‘n’ Roll Marathon Series to build on our
existing RunWESTIN program. Together, we offer all the tools to help
runners have the ultimate race experience away from home whether a
first-timer or seasoned veteran.”
Calling All Marathoners: Westin Seeks Applicants for the Ultimate Runner’s Dream Job
Westin
Hotels is hosting a nationwide search for its new RunWESTIN Concierge,
who will serve as the on-site running expert for Westin guests
participating in Rock ‘n’ Roll Marathon Series events as well as connect
with Westin runners through social channels before and after the race
to provide running tips and race information. Throughout the year, the
RunWESTIN Concierge will travel to key Rock ‘n’ Roll races and will be
available at the local Westin property to meet with runners and provide
expert training tips and race logistics to improve performance. From now
until July 1, Westin is screening passionate, knowledgeable and
accomplished candidates who have completed several marathons, have a
strong running knowledge base and demonstrate an ability to inspire and
motivate others. The final three candidates will appear for qualifying
interviews at the Chicago race weekend on July 19-21 and the winner will
make his/her first appearance at the Philadelphia race weekend,
September 13-15. From pre-race training to the finish line, the
RunWESTIN Concierge will share nutrition and race advice, lead the
warm-up run and pass on recovery tips for runners nursing sore muscles.
Potential candidates can apply here www.runwestinconcierge.com.
Be a Westin Rock n’ Roll VIP
Starting
June 20, guests can purchase the VIP Marathon Package which includes
three tiers of service designed to help runners meet their personal
goals with ultimate comfort and convenience. The package is available in
seven race markets in 2013 including Montreal, Las Vegas and Los
Angeles, with additional 2014 races included on a rolling basis.
Catering
to both experienced and novice marathoners, the offering ensures a
personalized race experience. The standard packages include an
on-property pasta dinner the night before the race, a group warm-up run,
a grab-and-go breakfast on race day, ice bags for runners upon request,
a sign-making event for friends and family and late-check out. The
packages will also allow guests to expedite the processing of their race
waivers on-property and allow for VIP race bib pick up at the expo.
Guests can also add on additional services including access to the
RunWESTIN Concierge on-property during race weekend and admission to
Westin’s VIP Recovery Tent.
“With
a majority of Rock ‘n’ Roll Marathon runners traveling from outside the
market, we are delighted to partner with Westin to create an enhanced
experience for participants at our events,” said Marc Devereux, Director
of Hotels for the Rock ‘n’ Roll Marathon Series. “Our brands share a
passion for leading a healthy and active lifestyle and we look forward
to working together to develop unique ways to engage runners throughout
their entire Rock ‘n’ Roll Marathon experience.”
RunWESTIN and Run the World
RunWESTIN™
is the brand’s signature running program that provides an alternative
to the drudgery of a gym workout. Many properties around the world offer
a designated RunWESTIN running concierge that leads scenic runs
throughout the area, touring landmarks throughout the city.
Westin
partnered with New Balance to enhance the program, with custom running
maps and an exclusive gear-lending program. Designed by New Balance,
pocket-sized maps feature 3-mile and 5-mile jogging/walking routes from
each hotel. For just $5, the gear-lending program allows guests to
borrow running shoes with disposable insoles, as well as a variety of
men’s and women’s New Balance apparel including shorts, shirts and socks
for men; and shorts, capri pants, shirts, sports bras and socks for
women.
For more information on Westin Hotels & Resorts, please visit www.westin.com, Facebook or follow Westin on Twitter.
About Westin Hotels & Resorts
Westin
Hotels & Resorts offers innovative programs that transform every
aspect of a stay into a revitalizing experience. All Westin signature
services – like the Heavenly Bed, delicious SuperFoods and WestinWORKOUT
studio – have been designed with the guests’ well-being in mind. Westin
hotels, with more than 190 hotels and resorts in nearly 40
countries and territories, is owned by Starwood Hotels & Resorts
Worldwide, Inc., one of the leading hotel and leisure companies in the
world with 1,146 properties in nearly 100 countries and 171,000
employees at its owned and managed properties. Starwood is a fully
integrated owner, operator and franchisor of hotels, resorts and
residences with the following internationally renowned brands: St.
Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®,
Four Points® by Sheraton, Aloft®, and Element®. The Company boasts one
of the industry’s leading loyalty programs, Starwood Preferred Guest
(SPG), allowing members to earn and redeem points for room stays, room
upgrades and flights, with no blackout dates. Starwood also owns
Starwood Vacation Ownership, Inc., a premier provider of world-class
vacation experiences through villa-style resorts and privileged access
to Starwood brands. For more information, please visit www.starwoodhotels.com.
About The Rock ‘n’ Roll Marathon Series
Organized
by Competitor Group, the Rock ‘n’ Roll Marathon Series is the ‘World’s
Largest Running Series’ with more than 500,000 runners taking part in
thirty-one destination events around the world. What started as a simple
idea in 1998—the idea of making running fun-- soon transformed the U.S.
running landscape by infusing the race course with live bands, cheer
teams and entertaining water stations. The outdoor festivals encapsulate
cities in their entirety and culminate with a finish line festival
featuring a concert headlined by some of the best music acts around.
Over the 16-year history of the series, charity partners have raised
more than $287 million through the events for a variety of worthy
causes. Today, the series of entertainment themed marathons and
half-marathons has spread to 31 cities around the world and continues to
enjoy great appeal for the traveling runner, tremendous local support
and has firmly established itself as a dynamic running platform. For
more information, or to register for an event, please visit RunRocknRoll.com or follow @RunRocknRoll on Twitter.
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